Our story began with a single, simple goal; Create a way for children to be taught the beautiful game by their parents, grandparents, big brothers and sisters, cousins or carers enabling everyone to come together, get active, and use football in a meaningful, fun way to help embrace the many dimensions of child development.

Matt Jarvis our Football Technical Director brings his vast experience as a player with West Ham United and Norwich City to that of our experienced coaching team. Matt also received an England call up in 2011 and has young children of his own.

The Family Football Coach (FFC) programme was designed to help anyone with the app on their phone to teach children all the necessary skills to become better and more skilful players without having to know or have any footballing skills themselves. So, whether it's tackling skills, possession skills or shooting drills, we provide everything you need to know to guide children through the programme.

No matter whether it's a boy or girl, complete beginner or a seasoned pro, our programme will improve football skills and help children develop both physically and mentally. FFC is aligned to the Government's National PE Curriculum Key Stage learning 1 and 2, naturally supporting a child's progress naturally towards their full potential.

As part of our philosophy we also focus on diet and health for primary school aged children. We'll have regular features and tips to help guide you and we'll share stories from our Football families.

To join, click on the button below and welcome to our Football Family.